Describe the job.
Get the quote.

The quoting problem

Every estimate meant an evening or a weekend. Sometimes the kitchen table, sometimes a spreadsheet, always trying to catch everything while pricing a job you'd walked hours earlier. Some are easy. Most are a moving target — linear feet, square feet, cubic feet, and room logic that has to hold together.

Show me someone who nails that every time and I'll show you a guy who has never picked up a hammer.

Months of spreadsheets

So we built the room math. Then the levers for the things that quietly eat a job — project management, contingency, the buffers. We judged it against the problems that came up most, priced it into models, and stacked it all into one enormous file. Those sheets cost me months I'm not getting back. If you know, you know.

It worked. But it needed to be amplified, and AI had arrived, so the only real question left was: can we teach it to listen? What started as a basement-office tool for offline use turned into something bigger.

Selling it isn't the hard part

We can sell the project and we can do the project. Then we lose money on a small tear-out. A customer hangs over your shoulder asking questions, taking up time and space. If you're a pro, you know these people. If you're a real pro, you price the job higher to stay clear of them — sometimes high enough that they run toward somebody else.

That's judgment, and no software should take it from you. It should just make it one tap instead of an argument with a spreadsheet.

It was never the work

Our problem was quoting. Keeping receipts. Proving to the CRA we travelled that day. Calculating the travel — another headache. Weekly updates, records, staying organized. It was never doing the job.

Nobody has ever said: “All I had to do was add the two pieces of trim together, plus a quarter inch, plus the window width, to land a perfect 1/8 reveal on my mitre cut?”

What we hear is: “Sorry man, I threw out the receipt. I forgot to photograph the job before I started. I was there every day — not sure if I hit the hardware store on the Tuesday.”

And this is Canada

The record keeping is a kick in the pants. The government wants records. Your accountant tells you there's seventy-odd cents a kilometre sitting there and to “just track it every day.” Meanwhile your quoting software was built for Americans, by Americans.

So you, me and everyone else runs old technology and bad software to keep things moving. Some of us are losing money. Almost all of us are losing time.